Google Performance Planner adds support for ineligible campaigns, secondary metrics, “Suggested changes” and specific time ranges

These new features expand Performance Planner’s flexibility, making it potentially more useful for advertisers in more situations. Please visit Search Engine Land for the full article. … [Read more...]

Google Merchant Center shows relative visibility, page overlap rate, higher position rate metrics

The new Competitive visibility report can help merchants get a more defined view of their reach across Shopping ads and free listings, who their competitors are and how visible their offers are compared to their competitors. Please visit Search Engine Land for the full article. … [Read more...]

Google Merchant Center now shows relative visibility, page overlap rate and higher position rate metrics

The new Competitive visibility report can help merchants get a more defined view of their reach across Shopping ads and free listings, who their competitors are and how visible their offers are compared to their competitors. Please visit Search Engine Land for the full article. … [Read more...]

YouTube’s experimental tool for creators simplifies keyword research and identifies content gaps

YouTube Search Insights also shows creators the number of views a given search term drove for their channel over the last 28 days. Please visit Search Engine Land for the full article. … [Read more...]

Google November 2021 core update is finished rolling out

This update surprised many, since it started to roll out on November 17th and continued rolling out over the largest online shopping period for the year. Please visit Search Engine Land for the full article. … [Read more...]

60,000 websites using Cloudflare turned on IndexNow

IndexNow is an initiative by Microsoft and Yandex to push content to search engines that launched in October 2021. Please visit Search Engine Land for the full article. … [Read more...]